Owning real estate is expensive. We want to help.

Pay only what's fair.

Millions of homeowners overpay their property taxes every year. We just don’t think that’s right. So we’ve put together a team of local experts backed by cutting-edge technology to put a stop to unfair assessments, empowering our clients to take back their rightful savings.

86% of customers save

5/5 customers would recommend

Customers save an average of $1,148

Our Team

We’ve brought together General Appraisers, Certified Public Accountants, Property Tax Consultants, data scientist PhDs, best-in-class customer support representatives, and more to deliver top results for our customers.

Featured Property Tax Experts

The Executive Team

Select a photo to learn more!

Colton Pace

Colton Pace

Colton Pace

Chief Executive Officer

Colton is one of Ownwell’s founders and now serves as CEO. In his previous roles as an investor and asset manager, Colton helped manage billions across several asset classes from venture capital to real estate. They were early investors in companies like Redfin, Uber, Spotify, and many more. As an investor Colton saw the inequities between the world’s most sophisticated real estate investors and everyday property owners. He founded Ownwell to democratize access to the tools and resources real estate experts use to build wealth and financial freedom. Colton has a passion for making an impact by bringing together high performance individuals, and cultivating entrepreneurs. When he isn’t at work he’s on or in the water.

Joseph Noor

Joseph Noor

Chang Fu

Chang Fu

Caroline Riley

Caroline Riley

Carolyn Ferreira

Carolyn Ferreira

David Holyoak

David Holyoak

Priyanka Gupta

Priyanka Gupta

Colton Pace

Chief Executive Officer

Colton is one of Ownwell’s founders and now serves as CEO. In his previous roles as an investor and asset manager, Colton helped manage billions across several asset classes from venture capital to real estate. They were early investors in companies like Redfin, Uber, Spotify, and many more. As an investor Colton saw the inequities between the world’s most sophisticated real estate investors and everyday property owners. He founded Ownwell to democratize access to the tools and resources real estate experts use to build wealth and financial freedom. Colton has a passion for making an impact by bringing together high performance individuals, and cultivating entrepreneurs. When he isn’t at work he’s on or in the water.

Our Investors

First Round
Wonder Ventures
Founders Collective
Long Journey

Join Our Team

Ownwell was founded on the vision that everyone should have access to the tools and resources needed to manage real estate with confidence. Exciting challenges lie ahead as we continue to grow. Want to help?